Opinion

An AI-enabled ‘zero-zero’ future

By on

In a relatively short time, Artificial Intelligence (AI) has become synonymous with technological development, but development doesn’t inherently mean that the workers of the world will have a safer future.


Looking ahead, 50 or 100 years from now, an AI-enabled future could relegate work-related fatalities and injuries to the annals of history, making a ‘zero-zero’ world (no occupational fatalities or injuries) a reality for the first time.

It could also widen inequalities, creating a global postcode lottery of safety in which the haves are safe, and the have-nots are placed at greater risk. We must be clear that a future in which a worker is left behind is a future that has failed workers.

Owing to its growing importance and its growing impacts, we’ve made AI the focus of our 15th Annual Conference, hosted virtually on 14 October. It’s kindly sponsored by Driving for Better Business and will seek to understand how AI is reshaping risk, roles and responsibilities, covering everything from automation to ethical use, from futureproofing to emerging challenges. It promises to be a day of lessons and learnings that can help organisations to adapt to and navigate through change.

"The challenge is not simply what AI can do, but what we choose to do with it."

Throughout history, technology has shaped our relationship with work and with the workplace, for better and for worse. From the printing press to the PC, the combustion engine to Chat GPT, technology has reshaped the work we do and how we do it. Simply put, tech-driven change is inevitable; tech-driven uncertainty is not.

Our conference and our wider campaigning on technology and the future of work acknowledge this truth. We know that there’s no choice about embedding new technologies into our workplaces; that arrow is already in flight. The choice is whether these new technologies help or hinder employers in creating the safer workplaces of tomorrow, without harming the workers of today. After all, progress means nothing if it puts the workers of today at risk for the promise of a better tomorrow.

We also know that the workers of today, especially those in developing nations, are often the most exposed to AI-related exploitation, from low salaries that risk their financial wellbeing to harmful content that jeopardises their psychological safety. Our 2024 white paper, Navigating the Future: Safer Workplaces in the Age of AI documented the harms faced by Kenyan AI moderators, who were exposed to graphic, harmful, and harrowing content as part of training large language models (LLMs) to recognise abusive content.

For the many workers in similar positions, technological development cannot be allowed to widen inequalities by providing safety benefits only to those in wealthy nations. AI has the potential to create safer, healthier environments everywhere, but only if it’s deployed equitably.

The challenge then is not simply what AI can do, but what we choose to do with it. Creating a safer world for workers demands action from many stakeholders. Governments must establish robust frameworks that embed protections for workers, not as an afterthought but as the core of innovation.

Businesses must prioritise ethical development, ensuring efficiency doesn’t come at the expense of worker wellbeing. Trade unions and workers must have a seat at the table when systems are designed and implemented, and those tables need to reflect a diversity of backgrounds, cultures, and thoughts.

As AI transforms jobs, workers will need support to develop new skills and adapt to changing workplaces. This isn’t about technical competence; it’s about ensuring workers understand how AI systems affect their roles, their rights, and their safety.
The decisions we make about AI today will impact generations of workers; that’s why getting it right matters, making this the defining test of our time.

The choice is ours to make, and history will judge us not by the sophistication of our algorithms but by the humanity of our actions. A ‘zero-zero’ world is within reach; we need only to choose to seize what it offers.

You can get your ticket to British Safety Council’s Annual Conference here

Mike Robinson FCA is Chief executive of the British Safety Council

OPINION


Istock 000024431710Xlarge Credit Bartco 650 Min

Noise risk and multi-track enforcement: what EHS managers need to know

By Emma Tattersdill, Bexley Beaumont law firm on 17 August 2026

Noise nuisance from an industrial or commercial site can result in costly and time-consuming legal action from regulators and neighbours, but there are practical ways of ensuring noise levels do not exceed acceptable limits and trigger complaints from nearby businesses and residents.



Mike Robinson 3 Med

A summer of seeing things differently

By Mike Robinson FCA, British Safety Council CEO on 07 August 2026

Some of the most serious risks to our health at work remain hidden, with the harmful consequences only becoming apparent years after exposure. The British Safety Council's new Hidden Hazards campaign seeks to raise awareness of these invisible risks that affect millions of workers, and encourage more concerted action by employers, the Government and others to prevent harm before it occurs.



Huma Haq Photo 500 Min

Heat at work: why Britain needs stronger protections for a hotter future

By Huma Haq, TUC on 01 August 2026

With rising temperatures posing a growing health risk to UK workers, the TUC is calling for HSE guidance to be updated to require employers to take specific steps to protect workers' wellbeing when temperatures exceed pre-set trigger points.